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BIOEFFECT Pure Power in Beauty: NA. BIOEFFECT Pure Power in Beauty: NA. The Pure Power Holiday Gift Set includes the award-winning EGF Power Serum, EGF Power Eye Cream and a travel-size EGF Power Cream. This three-step power routine takes age-defying skincare to new heights. Includes EGF Power Serum (15ml), EGF Power Eye Cream (15ml), and EGF Power Cream (15ml).. Vegan and cruelty-free Free of gluten and parabens. EGF Power Serum contains only 12 ingredients and targets dryness, UV-induced pigmentation, wrinkles, thinning, and sagging skin while supporting the skin barrier. EGF Power Eye Cream addresses multiple signs of aging around the delicate eye area, visibly reducing the appearance of fine lines and wrinkles in addition to effectively targeting dark circles, puffiness, and dehydration. EGF Power Cream is a deeply nourishing and luxurious face cream. This multi-tasking miracle worker targets wrinkles, age spots, loss of firmness, and dehydration. For best results, apply 2-4 drops of EGF Serum to the face, neck, and décolleté, using circular, upwards motions.. Next, apply EGF Power Eye Cream, starting from the inner corner. Gently tap the cream with your fingertips to smooth it into the skin underneath the eye, continuing onto the upper eyelids until fully absorbed.. Follow up with EGF Power Cream to lock in moisture for a more intense age-defying and nourishing benefit. Allow the products for 3-5 minutes to absorb before applying sunscreen or makeup.. BIOE-WU35. BES854. BIOEFFECT was founded by three scientists when they discovered, after ten years of research, a way to bioengineer a plant-based human replica of EGF (Epidermal Growth Factor) in barley. Their mission is to restore and maintain the skin's natural youthfulness and vitality through pure ingredients and truly effective advancements in skincare using biotechnology.