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Tower 28 Swipe Serum Concealer in Beauty: NA. A hydrating concealer that glides on like a serum but has the medium-buildable coverage power to instantly cover dark circles, redness, and blemishes. It's weightless, easy to blend, and has a skin-like natural finish that doesn't cling to dry patches. Swipe all over to help even skin tone and smooth the look of texture without silicones. Designed for sensitive skin, this non-irritating formula is fragrance-free, alcohol-free, and won't clog pores.. In 2.0 BU - Light with neutral cool undertones. Targets discoloration, blemishes, redness, dark spots, and skin texture. Vegan and cruelty-free Free of parabens, silicones, fragrance, and essential oils. 0.22 fl oz. Swipe on directly with the applicator to cover dark circles, spot conceal, or for all over coverage.. Use fingertips, a brush, or beauty sponge to blend.. Pro Tip: Select one shade lighter than your skin tone to brighten.. TOEI-WU75. T034-02-0000. Tower 28 Beauty is the first beauty brand that's 100% clean, vegan, and free of every known skin irritant. Their products are designed for sensitive skin and made for all. Everything is rigorously dermatologist and allergy tested - plus, it's all made in USA. They're inspired by the effortless California lifestyle, and even borrowed their name from a real lifeguard tower in Santa Monica. A meeting spot for locals, it symbolizes everything they believe in: community, healthy fun, and clean living. Tower 28 Beauty is the magic of that easy breezy day at the beach.